Laura Betterly's posterous http://laurabetterly.posterous.com Most recent posts at Laura Betterly's posterous posterous.com Tue, 10 May 2011 14:12:23 -0700 This is an example http://laurabetterly.posterous.com/this-is-an-example http://laurabetterly.posterous.com/this-is-an-example

Of how to post via posterous.

 

Image001

_____________________________________________________________________________

Image002
                          http://www.yadayadamarketing.com                   

Laura Betterly, President                                                           2058 Weaver Park Drive

Yada Yada Marketing, Inc                                                           Clearwater, FL  33765

Laura@yadayadamarketing.com                                            727-442-5888 x 3

Join me on:                                                                                      727-499-6758  fax

    

   
Image006
                                                           

 _____________________________________________________________________________

Permalink | Leave a comment  »

]]>
http://files.posterous.com/user_profile_pics/399086/laura-betterly-1.png http://posterous.com/users/3sylfdRDzA0p Laura Betterly Laura Laura Betterly
Mon, 13 Dec 2010 06:48:41 -0800 Facebook Tops Google and Local Results Changed! http://laurabetterly.posterous.com/facebook-tops-google-and-local-results-change http://laurabetterly.posterous.com/facebook-tops-google-and-local-results-change

Company Logo

Marketing Fail of the Week

Courtesy of Facebook Friend

Interesting Image

 

 

A good reason not to litter??

 

 

Interesting Image

Facebook now TOPS Google

by Laura

CNN is now reporting that Facebook traffic had passed Google and in a hurry!

My friend Ryan Deiss predicted this in January and man was he ever right.

Now, Ryan has massed the largest panel of Facebook experts alive today for a live Facebook Bootcamp this Friday--I'm one of them.

Click to see all the details:

You can grab your share of millions of clicks from Facebook in 2011 by hopping on this Bootcamp.

I'll be there, I hope you'll join me. It's actually going to get me out of going shopping on Friday HA!

Join me. Register here:

Have a great Holiday,
- Laura Betterly

 

 

Local Results...Changed

from Site Pro News

Google Local and Map have become a big influence on how people search and get results. We can demonstrate this by searching for 'accountant' and the search result returns a broad list of 'accountants', but perhaps too broad so we tend to search again by narrowing the result - adding a location to the search - 'accountant in city' and the results we see are now closer to home.  Click here to read the whole article.

 

 


Until next time!

Do let us know if we can be of help!

Laura Betterly
Yada Yada Marketing, Inc.
(727) 442-5888

 

 

QR Codes

by Laura


You should have started to see these popping up all over town and on business cards.  QR Codes (short for Quick Response).  These two dimensional code are used with a QR reader and directs an individual to a webpage or gives more information. 

Plus they look really cool!

Interesting Image

 

 

Did you know

by Laura

Yada Yada Marketing is a member of the Better Business Bureau!

BBB accredidation

 

 


Need Marketing Help??

Call Drew at 1-800-920-1985 x 2 to find out what we can do for YOU or email him at drew@yadayadamarketing.com!

Interesting Image

 

 

Permalink | Leave a comment  »

]]>
http://files.posterous.com/user_profile_pics/399086/laura-betterly-1.png http://posterous.com/users/3sylfdRDzA0p Laura Betterly Laura Laura Betterly
Fri, 05 Nov 2010 13:18:35 -0700 Why dogs hate Halloween--sent to me by my sister--very funny http://laurabetterly.posterous.com/why-dogs-hate-halloween-sent-to-me-by-my-sist http://laurabetterly.posterous.com/why-dogs-hate-halloween-sent-to-me-by-my-sist

Why dogs hate Halloween

      

 

 

 

Permalink | Leave a comment  »

]]>
http://files.posterous.com/user_profile_pics/399086/laura-betterly-1.png http://posterous.com/users/3sylfdRDzA0p Laura Betterly Laura Laura Betterly
Mon, 25 Oct 2010 11:30:23 -0700 A Kiss...... or? http://laurabetterly.posterous.com/a-kiss-or http://laurabetterly.posterous.com/a-kiss-or

These were the days before deoderant, preventative dentistry and efficient wart removal.

If you were around in 1919 and came upon the following poster...

Fwfwakis

I mean… seriously… wouldn’t you just keep drinking?

 

Permalink | Leave a comment  »

]]>
http://files.posterous.com/user_profile_pics/399086/laura-betterly-1.png http://posterous.com/users/3sylfdRDzA0p Laura Betterly Laura Laura Betterly
Tue, 14 Sep 2010 10:58:23 -0700 It was a tough year, but I made it!!! http://laurabetterly.posterous.com/it-was-a-tough-year-but-i-made-it http://laurabetterly.posterous.com/it-was-a-tough-year-but-i-made-it

It was a tough year, but I made it !!!


Image001
    
But not everyone is as lucky as I am...... 

- The economy is so bad that I got a pre-declined 
credit card in the mail. 


- I ordered a burger at McDonald's, and the kid behind the counter asked,  "Can you afford fries with that?" 


- CEO's are now playing miniature golf. 


- If the bank returns your check marked  "Insufficient Funds," you have to call them and ask if they mean you or them. 


- Hot Wheels and Matchbox stocks are trading higher than GM. 


- McDonald's is selling the 1 /4  'ouncer'. 


- Parents in   Beverly Hills and Malibu are firing their nannies and learning their children's names. 


- A truckload of Americans was caught sneaking into Mexico . 


- Dick Cheney took his stockbroker hunting. 


- Motel Six won't leave the light on anymore. 


- The Mafia is laying off judges. 


- BP Oil laid off 25 Congressmen. 


- Congress says they are looking into the Bernard Madoff scandal.  Oh Great!!   The guy who made $50 Billion disappear is being investigated by the people who made $ 1 .5 Trillion disappear! 


And, finally... 

I was so depressed last night thinking about the economy, wars, jobs, my savings, Social Security, retirement funds, and our bleak future, that I called the Suicide Life line and was connected to a call center in Pakistan .   When I told them I was suicidal, they got all excited, and asked if I could drive a truck.

 

Permalink | Leave a comment  »

]]>
http://files.posterous.com/user_profile_pics/399086/laura-betterly-1.png http://posterous.com/users/3sylfdRDzA0p Laura Betterly Laura Laura Betterly
Sun, 22 Aug 2010 15:17:08 -0700 For all my musician friends ;-) http://laurabetterly.posterous.com/for-all-my-musician-friends http://laurabetterly.posterous.com/for-all-my-musician-friends

Subject: Fwd: Dear Abby

Dear Abby,

I am a crack dealer in Beaumont, Texas, who has recently been diagnosed as a carrier of HIV virus.  My parents live in Fort Worth.  One of my sisters lives in Pflugerville and is married to a transvestite.

My father and mother have recently been arrested for growing and selling marijuana.  They are financially dependent on my other two sisters, who are prostitutes in Dallas

I have two brothers: one is currently serving a non-parole life sentence at Huntsville for the murder of a teenage boy in 1994.  My other brother is Currently in jail awaiting charges of sexual misconduct with his three Children.

I have recently become engaged to marry a former prostitute who lives in Longview.  She is a part time "working girl".

All things considered, my problem is this.  I love my fiance and look

forward to bringing her into the family.  I certainly want to be totally

Open and honest with her.

Should I tell her about my cousin who is a musician ?

Signed,

Worried About My Reputation


=

Permalink | Leave a comment  »

]]>
http://files.posterous.com/user_profile_pics/399086/laura-betterly-1.png http://posterous.com/users/3sylfdRDzA0p Laura Betterly Laura Laura Betterly
Sun, 08 Aug 2010 16:03:57 -0700 Worth the read. Missing Missy the Cat (courtesy of Jen) http://laurabetterly.posterous.com/worth-the-read-missing-missy-the-cat-courtesy http://laurabetterly.posterous.com/worth-the-read-missing-missy-the-cat-courtesy

Email between a secretary and the marketing guy over a missing cat.

 From: Shannon Walkley
Date:
Monday 21 June 2010 9.15am
To:
David Thorne
Subject:
Poster

Hi
I opened the screen door yesterday and my cat got out and has been missing since then so I was wondering if you are not to busy you could make a poster for me. It has to be A4 and I will photocopy it and put it around my suburb this afternoon.

Att00060

This is the only photo of her I have she answers to the name Missy and is black and white and about 8 months old. missing on Harper street and my phone number.
Thanks Shan.
From:
David Thorne
Date:
Monday 21 June 2010 9.26am
To:
Shannon Walkley
Subject:
Re: Poster

Dear Shannon,
That is shocking news. Luckily I was sitting down when I read your email and not half way up a ladder or tree. How are you holding up? I am surprised you managed to attend work at all what with thinking about Missy out there cold, frightened and alone... possibly lying on the side of the road, her back legs squashed by a vehicle, calling out "Shannon, where are you?"
Although I have two clients expecting completed work this afternoon, I will, of course, drop everything and do whatever it takes to facilitate the speedy return of Missy.

Regards, David.

From: Shannon Walkley
Date:
Monday 21 June 2010 9.37am
To:
David Thorne
Subject:
Re: Re: Poster

yeah ok thanks. I know you dont like cats but I am really worried about mine. I have to leave at 1pm today.
From:
David Thorne
Date:
Monday 21 June 2010 10.17am
To:
Shannon Walkley
Subject:
Re: Re: Re: Poster

Dear Shannon,
I never said I don't like cats. Once, having been invited to a party, I went clothes shopping beforehand and bought a pair of expensive G-Star boots. They were two sizes too small but I wanted them so badly I figured I could just wear them without socks and cut my toenails very short. As the party was only a few blocks from my place, I decided to walk. After the first block, I lost all feeling in my feet. Arriving at the party, I stumbled into a guy named Steven, spilling Malibu & coke onto his white Wham 'Choose Life' t-shirt, and he punched me. An hour or so after the incident, Steven sat down in a chair already occupied by a cat. The surprised cat clawed and snarled causing Steven to leap out of the chair, slip on a rug and strike his forehead onto the corner of a speaker; resulting in a two inch open gash. In its shock, the cat also defecated, leaving Steven with a foul stain down the back of his beige cargo pants. I liked that cat.

Attached poster as requested.

Regards, David.

Att00063

From: Shannon Walkley
Date:
Monday 21 June 2010 10.24am
To:
David Thorne
Subject:
Re: Re: Re: Re: Poster

yeah thats not what I was looking for at all. it looks like a movie and how come the photo of Missy is so small?
From:
David Thorne
Date:
Monday 21 June 2010 10.28am
To:
Shannon Walkley
Subject:
Re: Re: Re: Re: Poster

Dear Shannon,
It's a design thing. The cat is lost in the negative space.
Regards, David.

From: Shannon Walkley
Date:
Monday 21 June 2010 10.33am
To:
David Thorne
Subject:
Re: Re: Re: Re: Re: Poster

Thats just stupid. Can you do it properly please? I am extremely emotional over this and was up all night in tears. you seem to think it is funny. Can you make the photo bigger please and fix the text and do it in colour please. Thanks.
From:
David Thorne
Date:
Monday 21 June 2010 10.46am
To:
Shannon Walkley
Subject:
Re: Re: Re: Re: Re: Re: Poster

Dear Shannon,
Having worked with designers for a few years now, I would have assumed you understood, despite our vague suggestions otherwise, we do not welcome constructive criticism. I don't come downstairs and tell you how to send text messages, log onto Facebook and look out of the window. I am willing to overlook this faux pas due to you no doubt being preoccupied with thoughts of Missy attempting to make her way home across busy intersections or being trapped in a drain as it slowly fills with water. I spent three days down a well once but that was just for fun.

I have amended and attached the poster as per your instructions.

Regards, David.

Att00066

From:
Shannon Walkley
Date:
Monday 21 June 2010 10.59am
To:
David Thorne
Subject:
Re: Re: Re: Re: Re: Re: Re: Poster

This is worse than the other one. can you make it so it shows the whole photo of Missy and delete the stupid text that says missing missy off it? I just want it to say Lost.

From: David Thorne
Date:
Monday 21 June 2010 11.14am
To:
Shannon Walkley
Subject:
Re: Re: Re: Re: Re: Re: Re: Re: Poster

Att00069

From:
Shannon Walkley
Date:
Monday 21 June 2010 11.21am
To:
David Thorne
Subject:
Re: Re: Re: Re: Re: Re: Re: Re: Re: Poster

YEAH, CAN YOU DO THE POSTER OR NOT???? ? I just want a photo and the word lost and the telephone number and when and where she was lost and her name. Not like a movie poster or anything stupid. I have to leave early today. If it was your cat I would help you. Thanks.

From: David Thorne
Date:
Monday 21 June 2010 11.32am
To:
Shannon Walkley
Subject:
Awww

Dear Shannon,
I don't have a cat. I once agreed to look after a friend's cat for a week but after he dropped it off at my apartment and explained the concept of kitty litter, I kept the cat in a closed cardboard box in the shed and forgot about it. If I wanted to feed something and clean faeces, I wouldn't have put my mother in that home after her stroke. A week later, when my friend came to collect his cat, I pretended that I was not home and mailed the box to him. Apparently I failed to put enough stamps on the package and he had to collect it from the post office and pay eighteen dollars. He still goes on about that sometimes, people need to learn to let go.

I have attached the amended version of your poster as per your detailed instructions.

Regards, David.

Att00072

From:
Shannon Walkley
Date:
Monday 21 June 2010 11.47am
To:
David Thorne
Subject:
Re: Awww

Thats not my cat. where did you get that picture from? That cat is orange. I gave you a photo of my cat.
From:
David Thorne
Date:
Monday 21 June 2010 11.58am
To:
Shannon Walkley
Subject:
Re: Re: Awww

I know, but that one is cute. As Missy has quite possibly met any one of several violent ends, it is possible you might get a better cat out of this. If anybody calls and says "I haven't seen your orange cat but I did find a black and white one with its hind legs run over by a car, do you want it?" you can politely decline and save yourself a costly veterinarian bill.
I knew someone who had a basset hound that had its hind legs removed after an accident and it had to walk around with one of those little buggies with wheels. If it had been my dog I would have asked for all its legs to be removed and replaced with wheels and had a remote control installed. I could charge neighbourhood kids for rides and enter it in races. If I did the same with a horse I could drive it to work. I would call it Steven.

Regards, David.

From: Shannon Walkley
Date:
Monday 21 June 2010 12.07pm
To:
David Thorne
Subject:
Re: Re: Re: Awww

Please just use the photo I gave you.

From: David Thorne
Date:
Monday 21 June 2010 12.22pm
To:
Shannon Walkley
Subject:
Re: Re: Re: Re: Awww

Att00075

From:
Shannon Walkley
Date:
Monday 21 June 2010 12.34pm
To:
David Thorne
Subject:
Re: Re: Re: Re: Re: Awww

I DIDN'T SAY ANYTHING ABOUT A REWARD!!!!!!! . I dont have $2000 dollars. What did you even put that there for? Apart from that it is perfect can you please remove the reward bit. Thanks Shan.

From: David Thorne
Date:
Monday 21 June 2010 12.42pm
To:
Shannon Walkley
Subject:
Re: Re: Re: Re: Re: Re: Awww

Att00078

From:
Shannon Walkley
Date:
Monday 21 June 2010 12.51pm
To:
David Thorne
Subject:
Re: Re: Re: Re: Re: Re: Re: Awww

Can you just please take the reward bit off altogether? I have to leave in ten minutes and I still have to make photocopies of it.

From: David Thorne
Date:
Monday 21 June 2010 12.56pm
To:
Shannon Walkley
Subject:
Re: Re: Re: Re: Re: Re: Re: Re: Awww

Att00081

From:
Shannon Walkley
Date:
Monday 21 June 2010 1.03pm
To:
David Thorne
Subject:
Re: Re: Re: Re: Re: Re: Re: Re: Re: Awww

Fine. That will have to do.

 

Permalink | Leave a comment  »

]]>
http://files.posterous.com/user_profile_pics/399086/laura-betterly-1.png http://posterous.com/users/3sylfdRDzA0p Laura Betterly Laura Laura Betterly
Wed, 16 Jun 2010 09:37:00 -0700 How to fail a test with dignity...too funny not to share! http://laurabetterly.posterous.com/how-to-fail-a-test-with-dignitytoo-funny-not http://laurabetterly.posterous.com/how-to-fail-a-test-with-dignitytoo-funny-not

Sent originally to me by my sister!

How to fail a test with dignity….and style.


 


 

 

 

 


Why Teachers Drink....... .....

 

__,_._,___

Permalink | Leave a comment  »

]]>
http://files.posterous.com/user_profile_pics/399086/laura-betterly-1.png http://posterous.com/users/3sylfdRDzA0p Laura Betterly Laura Laura Betterly
Mon, 14 Jun 2010 15:02:08 -0700 Sounds good to me... http://laurabetterly.posterous.com/sounds-good-to-me-10 http://laurabetterly.posterous.com/sounds-good-to-me-10

 Brilliant—sent to me by my good friend Linda. J

At last, a Windows instruction I can understand!  

 

 

Image001

 

 

 

Permalink | Leave a comment  »

]]>
http://files.posterous.com/user_profile_pics/399086/laura-betterly-1.png http://posterous.com/users/3sylfdRDzA0p Laura Betterly Laura Laura Betterly
Tue, 08 Jun 2010 09:01:15 -0700 Disorder in the courts :-) http://laurabetterly.posterous.com/disorder-in-the-courts http://laurabetterly.posterous.com/disorder-in-the-courts

This was sent to me by my good friend Phil and I had to pass it on !  Enjoy ! 

These are from a book called Disorder in the American Courts, and are things people actually said in court, word for word, taken down and now published by court reporters that had the torment of staying calm while these exchanges were actually taking place.


ATTORNEY: What was the first thing your husband said to you that morning?
WITNESS: He said, 'Where am I, Cathy?'
ATTORNEY: And why did that upset you?
WITNESS: My name is Susan!
____________________________________________

ATTORNEY: What gear were you in at the moment of the impact?
WITNESS: Gucci sweats and Reeboks.
____________________________________________

ATTORNEY: Are you sexually active?
WITNESS: No, I just lie there.
____________________________________________

ATTORNEY: This myasthenia gravis, does it affect your memory at all?
WITNESS: Yes.
ATTORNEY: And in what ways does it affect your memory?
WITNESS: I forget.
ATTORNEY: You forget? Can you give us an example of something you forgot?
___________________________________________

____________________________________________

ATTORNEY: Now doctor, isn't it true that when a person dies in his sleep, he doesn't know about it until the next morning?
WITNESS: Did you actually pass the bar exam?
____________________________________

ATTORNEY: The youngest son, the twenty-year-old, how old is he?
WITNESS: He's twenty, much like your IQ.
___________________________________________

ATTORNEY: Were you present when your picture was taken?
WITNESS: Are you shitting me?
_________________________________________

ATTORNEY: So the date of conception (of the baby) was August 8th?
WITNESS: Yes.
ATTORNEY: And what were you doing at that time?
WITNESS: getting laid
____________________________________________

ATTORNEY: She had three children, right?
WITNESS: Yes.
ATTORNEY: How many were boys?
WITNESS: None.
ATTORNEY: Were there any girls?
W ITNESS : Your Honor, I think I need a different attorney. Can I get a new attorney?
____________________________________________

ATTORNEY: How was your first marriage terminated?
WITNESS: By death.
ATTORNEY: And by whose death was it terminated?
WITNESS: Take a guess.

____________________________________________

ATTORNEY: Can you describe the individual?
WITNESS: He was about medium height and had a beard.
ATTORNEY: Was this a male or a female?
WITNESS: Unless the Circus was in town I'm going with male.
_____________________________________

ATTORNEY: Is your appearance here this morning pursuant to a deposition notice which I sent to your attorney?
WITNESS: No, this is how I dress when I go to work.
______________________________________

ATTORNEY: Doctor, how many of your autopsies have you performed on dead people?
WITNESS: All of them. The live ones put up too much of a fight.
_________________________________________

ATTORNEY: ALL your responses MUST be oral, OK? What school did you go to?
WITNESS: Oral.
_________________________________________

ATTORNEY: Do you recall the time that you examined the body?
WITNESS: The autopsy started around 8:30 p.m.
ATTORNEY: And Mr. Denton was dead at the time?
WITNESS: If not, he was by the time I finished.
____________________________________________

ATTORNEY: Are you qualified to give a urine sample?
WITNESS: Are you qualified to ask that question?
______________________________________

And the best for last:

ATTORNEY: Doctor, before you performed the autopsy, did you check for a pulse?
WITNESS: No.
ATTORNEY: Did you check for blood pressure?
WITNESS: No.
ATTORNEY: Did you check for breathing?
WITNESS: No.
ATTORNEY: So, then it is possible that the patient was alive when you began the autopsy?
WITNESS: No.
ATTORNEY: How can you be so sure, Doctor?
WITNESS: Because his brain was sitting on my desk in a jar.
ATTORNEY: I see, but could the patient have still been alive, nevertheless?
WITNESS: Yes, it is possible that he could have been alive and practicing law.


 

 

Permalink | Leave a comment  »

]]>
http://files.posterous.com/user_profile_pics/399086/laura-betterly-1.png http://posterous.com/users/3sylfdRDzA0p Laura Betterly Laura Laura Betterly
Fri, 04 Jun 2010 16:46:59 -0700 Amazing audio of cattle auction http://laurabetterly.posterous.com/amazing-audio-of-cattle-auction http://laurabetterly.posterous.com/amazing-audio-of-cattle-auction
06-04-2010 12-57p.wav Listen on Posterous

We watched this on TV and I recorded it.  Absolutely amazing. 

Permalink | Leave a comment  »

]]>
http://files.posterous.com/user_profile_pics/399086/laura-betterly-1.png http://posterous.com/users/3sylfdRDzA0p Laura Betterly Laura Laura Betterly -
Sat, 22 May 2010 07:05:48 -0700 More blues from the hubs--my Steve :-) http://laurabetterly.posterous.com/more-blues-from-the-hubs-my-steve http://laurabetterly.posterous.com/more-blues-from-the-hubs-my-steve Steve, Matt, Kurt and Kevin..

Affectionately called, "What the world desperately needs is another blues
tune..."

Permalink | Leave a comment  »

]]>
http://files.posterous.com/user_profile_pics/399086/laura-betterly-1.png http://posterous.com/users/3sylfdRDzA0p Laura Betterly Laura Laura Betterly
Tue, 20 Apr 2010 06:03:00 -0700 What if you're going on national TV in 12 hours and your website doesn't work?? http://laurabetterly.posterous.com/what-if-youre-going-on-national-tv-in-12-hour http://laurabetterly.posterous.com/what-if-youre-going-on-national-tv-in-12-hour

Company Logo

Marketing Fail of the week

courtesy of oddly specific dot com

Interesting Image

This is a sign in Las Vegas.  I'm glad to know that if it's in stock they have it!

What do you do when you are going on national television in less than 12 hours and your website doesn't work?

by Laura

Sounds like an impossible situation, but that is exactly what happened last week. 

Although I cannot tell you who this public figure is, I can tell you that we were contacted to finish their website, get it working so that people could view their video and fill out a form showing their support.

We stayed up all night and the site was up.  Since Thursday, their video has been viewed over 80,000 times and there have been over 17, 000 people signing up in support of them.

New Podcasts Released 

by Laura

Two new podcasts this week:

Interview with Eric Hamm the wordpress developer of Frugal Theme.

Interview with Andrew Machado community manger of Apture and their new magic search bar.

Find out that and more with our podcast series on Yada Yada Marketing and available on iTunes for download.  Check out our podcast page here.

The New Web

by Laura

The last few weeks have been very exciting.  My continued research into mobile marketing and geographically tagged applications like Four Square, Gowalla and Twitters new geo functions have opened up a HUGE opportunity for small local businesses.

It reminds me of what it was like back in 1999 when I started PCDJ.  The new technology being released then was changing the way we listened to music and how we lived.

This new technology is doing the same thing for connecting people up on a local level and local businesses will be the beneficiaries of this if they know how to take advantage of it.

The Internet made the world smaller, allowing us to communicate across the world as if it was across town. It's now coming back to our homes and neighborhoods and it's exciting.  Join me Friday for the next Local Search Dominator webinar and I'll show you all about it!
Click Here to Register.

Until Next Week!
Laura Betterly
President
Yada Yada Marketing, Inc.

KILLER OPPORTUNITY-STARTS FRIDAY ONLY 4 SPOTS LEFT!  

Want to learn social media directly from me for less than what it would cost to hire me for just an hour?

Take advantage of a rare opportunity to work directly with me to gain the skills you need to effectively market using social media.  

What started out as a few webinars for a client has turned into a full six weeks training on how to leverage social media for business.  The best part?  It's only $197.00.

I only have 4 spots left, so jump on this amazing opportunity.   Click here to get started (or at the very least find out more.)

Site Speed Now a factor In Search Engine Ranking

Slower sites are have seen lowered rankings..

Google's Matt Cutts writes about this in a blog post here.  

Although he says not to panic, that it only affects 1% of the sites, I've found that the faster sites we own SEO better. 

    WordPress a format that we run most of our networks on, is slower than static pages. We have started to install WP Super Cache on all the sites and they are much faster.

Local Search Webinar Moved to April 23rd

NEW INFORMATION RELEASED ON NEW MOBILE FORMATS.  THIS IS HUGE!  YOUR COMPETITORS DON'T KNOW ABOUT THIS YET!

 

Interesting Image

In less than an hour you will learn what you need to do to compete in what I like to call the new web..

Click Here to Register

Interesting Image


Feel free to e-mail us with any questions or feedback. Your opinion is important to us!

Yada Yada Marketing, Inc. 2058 Weaver Park Drive Clearwater, FL 33765 United States (727) 442-5888

Permalink | Leave a comment  »

]]>
http://files.posterous.com/user_profile_pics/399086/laura-betterly-1.png http://posterous.com/users/3sylfdRDzA0p Laura Betterly Laura Laura Betterly
Fri, 16 Apr 2010 16:39:00 -0700 Social Media Training, marketing fails and new podcasts released! http://laurabetterly.posterous.com/social-media-training-marketing-fails-and-new http://laurabetterly.posterous.com/social-media-training-marketing-fails-and-new

Company Logo

 

Marketing Fail of the week  

found by our own Steve Blom

advertising

This one is wrong on so many levels.  It does, however, gives you an idea on why historically speaking advertising not trusted!  I suspect the drug commercials and ads of today will be seen in the future in the same sort of light. Don't these advertisers think we notice them talking about the side effects like death, sexual dysfunction and suicidal thoughts despite the pictures of rolling hills and soothing music in the background?

 

New Podcasts Released 

by Laura

Want to learn how search engines work?
How to use e-mail marketing and not break the law? How about social media marketing?

Find out that and more with our podcast series on Yada Yada Marketing and to be available on iTunes for download later this week.  Check out our podcast page here.

Another cool announcement!

Interesting Image

I am pleased to annouce that I will be writing for our local lifestyle and entertainment paper, Creative Loafing, on their blog, The Daily Loaf.  If you're in the Tampa Bay area, you'll know what a cool paper they have and great honor it is.  You can visit their site here.

 

Check out the future..today

Layar application for iPhone helps you get where you're going...

This picture was taken by a friend of mine in NYC.  He is using a smart phone application called "Layar" and is directing him to the nearest Dunkin Donuts.

IMG_0592.PNG
This technology will completely change how we we think about search and the web.

Until Next Week!
Laura Betterly
President
Yada Yada Marketing, Inc.

KILLER OPPORTUNITY

 

Want to learn social media directly from me for less than what it would cost to hire me for just an hour?

Take advantage of a rare opportunity to work directly with me to gain the skills you need to effectively market using social media.  

What started out as a few webinars for a client has turned into a full six weeks training on how to leverage social media for business.  The best part?  It's only $197.00.

I only have 14 spots left, so jump on this amazing opportunity.   Click here to get started (or at the very least find out more.)

Meet Moolah, our cash cow!

Not only rich, but photogenic!

That's her-- right next to our logo on the top of this email.  She was given to me for my birthday by a dear friend of mine and was kind enough to pose for some photo's.   

 It is my wish that well all end up with a cash cow!

Interesting Image

Local Search Webinar Moved to April 23rd

NEW INFORMATION RELEASED ON NEW MOBILE FORMATS.  THIS IS HUGE!  YOUR COMPETITORS DON'T KNOW ABOUT THIS YET!

Interesting Image

In less than an hour you will learn what you need to do to compete in what I like to call the new web..

Click Here to Register


Feel free to e-mail us with any questions or feedback. Your opinion is important to us!

Yada Yada Marketing, Inc. 2058 Weaver Park Drive Clearwater, FL 33765 United States (727) 442-5888

 

Permalink | Leave a comment  »

]]>
http://files.posterous.com/user_profile_pics/399086/laura-betterly-1.png http://posterous.com/users/3sylfdRDzA0p Laura Betterly Laura Laura Betterly
Fri, 16 Apr 2010 13:39:26 -0700 Computer humor from my friend Phil! http://laurabetterly.posterous.com/computer-humor-from-my-friend-phil http://laurabetterly.posterous.com/computer-humor-from-my-friend-phil

=================================  

Tech support:   What kind of computer do you have?
Female customer:   A white one...
=============== Customer:   Hi, this is Maureen. I can't get my diskette out.
Tech support:  Have you tried pushing the Button?
Customer:  Yes, sure, it's really stuck.
Tech support:  That doesn't sound good; I'll make a note.
Customer:  No , wait a minute... I hadn't inserted it yet... it's still on my desk.... Sorry....
===============

Tech support:  Click on the 'my computer' icon on to the left of the screen.
Customer:  Your left or my left?
===============
Tech support:  Good day. How may I help you?
Male customer:   Hello... I can't print.
Tech support: Would you click on 'start'  for me and...
Customer:  Listen pal; don't start getting technical on me! I'm not Bill Gates.
===============
Customer:  Hi, good afternoon, this is Martha, I can't print. Every time I try, it says 'Can't find printer'.  I've even lifted the printer and placed it in front of the monitor, but the computer still says he can't find it...
============== =
Customer:  I have problems printing in red...
Tech support:  Do you have a color printer?
Customer:  Aaaah....................thank you.
===============
Tech support:  What's on your monitor now, ma'am?
Customer:   A teddy bear my boyfriend bought for me at Woolies.
===============
Customer:   My keyboard is not working anymore.
Tech support:  Are you sure it's plugged into the computer?
Customer:  No. I can't get behind the computer.
Tech support:  Pick up your keyboard and walk 10 paces back.
Customer:!   OK
Tech support:  Did the keyboard come with you?
Customer:  Yes
Tech support:  That means the keyboard is not plugged in. Is there another keyboard?
Customer:  Yes, there's another one here. Ah...that one does work...
===============
Tech support:   Your password is the small letter 'a' as in apple, a capital letter V as in Victor, the number 7.
Customer:  Is that 7 in capital letters ?
== =============
Customer:  can't get on the Internet.
Tech support:  Are you sure you used the right password?
Customer:  Yes, I'm sure. I saw my colleague do it.
Tech support:  Can you tell me what the password was?
Customer:  Five stars.
===============
Tech support:   What anti-virus program do you use?
Customer:  Netscape.

Tech support:  That's not an anti-virus program.
Customer:  Oh, sorry...Internet Explorer.
===============
Customer:   I have a huge problem. A friend has placed a screen saver on my computer, but every time I move the mouse, it disappears.
===============
Tech support:  How may I help you?
Customer:  I'm writing my first e-mail.
Tech support:  OK,  and what seems to be the problem?
Customer:  Well, I have the letter 'a' in the address, but how do I get the circle around it?
===============
A woman customer called the Canon help desk with a problem with her printer.
Tech support:  Are you running it under windows?
Customer:  'No, my desk is next to the door, but that is a good point.  The man sitting in the cubicle next to me is under a window, and his  printer is working fine.'
===============

And last but not least...
Tech support: 'Okay let's press the control and escape keys at the same time. That brings up a task list in the middle of the screen. Now type the letter 'P' to bring up the Program Manager.'
Customer:  I don't have a P.
Tech support:  On your keyboard
Customer:  What do you mean?
Tech support:  'P'.....on your keyboard

Customer:  I'M NOT GOING TO DO THAT!!

   

Permalink | Leave a comment  »

]]>
http://files.posterous.com/user_profile_pics/399086/laura-betterly-1.png http://posterous.com/users/3sylfdRDzA0p Laura Betterly Laura Laura Betterly
Mon, 05 Apr 2010 07:17:43 -0700 go green....from my sister :-) http://laurabetterly.posterous.com/go-greenfrom-my-sister http://laurabetterly.posterous.com/go-greenfrom-my-sister

We must stop cutting down trees!  This is getting very serious!

   

Image001

 

Permalink | Leave a comment  »

]]>
http://files.posterous.com/user_profile_pics/399086/laura-betterly-1.png http://posterous.com/users/3sylfdRDzA0p Laura Betterly Laura Laura Betterly
Thu, 01 Apr 2010 20:05:30 -0700 Facebook Overtakes Google, Four Square and when to fire a client! http://laurabetterly.posterous.com/facebook-overtakes-google-four-square-and-whe http://laurabetterly.posterous.com/facebook-overtakes-google-four-square-and-whe

More new technology...lions and tigers and bears, oh my!

printlogo.png       dog-and-pillow.png 

  March 16, 2010

Marketing Fail of the Week

spotted-dick.png

Some of the marketing fails I put here, I find on the internet, but I found this one in my local supermarket.   I did some research and this is most probably Brittish in origin.  I don't suspect there's a huge market here in Florida despite the fact that it is microwavable!  Have any of you ever bought this type of pudding??

The 80/20 rule...sometimes you just need to fire them...

The rule goes like this.  20% of your clients will create 80% of your work .   What happens is you try to appease them and as a result  you end up neglecting the 80% who aren't a problem.   What do you do then when you encounter this type?  I'll tell you: FIRE THEM and fire them quickly!  

I mention this again as I was reminded this yet again last week.  No matter what, you don't have to put up with someone who will never be happy with your service or product.   Of course, you should do some soul seraching and make sure that you don't have anything to address personally, but if you get one of those guys on your lines just get rid of them quickly. 

You know the type--never happy, always critcal and demanding more service than they paid for.  In my opinion, the biggest differentiator with these guys is how that person makes you feel.   I have a friend who says to use your "spidey" sense (reference Spider Man.)   I agree. If after a conversation, you're feeling a bit squished--get rid of them and get rid of them quick.  You'll find bigger and better business right around the corner!    

Even Google sometimes has SEO problems

Watch this video of Google's SEO expert Matt Cutts on some of the things he found with Google properties:

google seo.PNG

Local Search tip!

Have you heard of Four Square?  If you own a local business, Four Square can help you greatly.  Foursquare is a social network fused with a game that anyone can play, from anywhere in the world. It allows people to check in to any location they visit and your business can be part of the game.   

In fact, if you are set up on Four Square, you can not only attract some business, but it will help your local search ranking.  You can sign up as a business (and add specials, etc.) by filling out your business information here .

The other big thing that is happening is mobile marketing.  I will be going over some of the mobile as well as Four Square and a bunch of other options on the next webinar.  We'll go over how some of these changes effect you as well as some common sense strategies  to implement so that you don't get left in the dust. Click Here to register. This is one you don't want to miss.

Enjoy.  Until next week!

"Laura Betterly
Yada Yada Marketing, Inc.
(727) 442-5888

Worth checking out:

Google AdWords opens up You Tube to new display advertisers.

David Letterman "Top Ten Signs You Spend Too Much Time On Twitter"

Facebook and Twitter Making a Major Impact on Purchase Decisions [STATS]

FBI going undercover on social network sites.

How to search engine optimize your Facebook Fan pages.

IRS sends to agents out to collect .04 in tax due!

Don't miss the next Local Search Dominator Webinar-New Features to be Released-New tips and tricks for you!

dominator-logo.png

Click Here to Register   Hope to see you there!  Thursday  April 1, 2010 at 4:00 PM EST

Find out about the newest opportunity for small and medium sized local businesses and why you don't want to miss out!   Find out about what changed in the last week that effects YOU!

Reader Feedback:

I've been learning online marketing for several months and it's refreshing to read your articles...full of great data and no hype!     

facebook-large.jpg

Facebook overtakes Google as no 1 visited site in US.

Facebook has unseated Google as the most visited web site.

Surprising?  Not really.  Do you remember how big AOL used to be?  Or Yahoo? 

Now Google is not going anywhere anytime soon, but people are staying on Facebook which makes their advertising an option. 

Have you noticed more relevant ads on Facebook recently?  I have.

You can read more about the stats here.

Got questions on Facebook Advertising?  Shoot us an e-mail and we'll help you out!

Ground Floor Opportunity for entrepenours! 

Efactor.png

 

Another option for entrepenours.

EFactor--810,000 entrepenours PLUS off line benefits such as events. 

This is a very interactive social network to meet like minded people, do some business developement, to  get your next idea financed, get help with your business with e-coaches.

Offline benefits such as EFactor lounges for business meetings around the world are available with paid memberships.  

Basic membership is free.  JOIN.  Then add me as a friend!  This could be the best kept secret for business development for entrepenours.

Email us or call if we can be of assistance

 

Follow us:  Friend us:

  facebook_32.pnglinkedin_32.pngtwitter_32.pngyoutube_32.pngdigg_32x32.png  google_32.png

Permalink | Leave a comment  »

]]>
http://files.posterous.com/user_profile_pics/399086/laura-betterly-1.png http://posterous.com/users/3sylfdRDzA0p Laura Betterly Laura Laura Betterly
Sun, 28 Mar 2010 08:12:18 -0700 Are you over 30? http://laurabetterly.posterous.com/are-you-over-30 http://laurabetterly.posterous.com/are-you-over-30

I got this from a friend of mine, but added my own rant at the end J  And yes, I’m over 30…

 

If you are 30, or older, you might think this is hilarious! 
 

When I was a kid, adults used to bore me to tears with their tedious diatribes about how hard things were. When they were growing up; what with walking twenty-five miles to school every morning....
 Uphill... Barefoot... BOTH ways... yadda, yadda, yadda 
 

And I remember promising myself that when I grew up, there was no way in hell I was going to lay
 a bunch of crap like that on my kids about how hard I had it and how easy they've got it!  


But now that I'm over the ripe old age of thirty, I can't help but look around and notice the youth of today.  You've got it so easy!  I mean, compared to my childhood, you live in a da
rn Utopia!   
And I hate to say it, but you kids today, you don't know how good you've got it!
 
 

I mean, when I was a kid we didn't have the Internet.  If we wanted to know something, we had to go to the damn library and look it up ourselves, in the card catalog!!
   Added by Laura (Does anyone remember the Dewey Decimal system???)
 
There was no email!!  We had to actually write somebody a letter - with a pen!
  Then you had to walk all the way across the street and put it in the mailbox, and it would take like a week to get there!  Stamps were 10 cents! 
 

Child Protective Services didn't care if our parents beat us.  As a matter of fact, the parents of all my friends also had permission to kick our ass! Nowhere was safe! 

 

There were no MP3's or Napsters or iTunes!  If you wanted to steal music, you had to hitchhike to the record store and shoplift it yourself!
 
 

Or you had to wait around all day to tape it off the radio, and the DJ would usually talk over the beginning and @#*% it all up!  There were no CD players!  We had tape decks in our car.  We'd play our favourite tape and "eject" it when finished, and then the tape would come undone rendering it useless.  Cause, hey, that's how we rolled, Baby!  Dig?
 
 

We didn't have fancy crap like Call Waiting!  If you were on the phone and somebody else called, they got a busy signal, that's it! 

 

There weren't any freakin' cell phones either. If you left the house, you just didn't make a damn call or receive one. You actually had to be out of touch with your "friends". OH MY !!!  Think of the horror... not being in touch with someone 24/7!!!  And then there's TEXTING.  Yeah, right.  Please!  You kids have no idea how annoying you are. 

And we didn't have fancy Caller ID either! When the phone rang, you had no idea who it was!  It could be your school, your parents, your boss, your bookie, your drug dealer, the collection agent... you just didn't know!!!  You had to pick it up and take your chances, mister! 

We didn't have any fancy PlayStation or Xbox video games with high-resolution 3-D graphics!  We
 had the Atari 2600!  With games like 'Space Invaders' and 'Asteroids'.  Your screen guy was a little square!  You actually had to use your imagination!!!  And there were no multiple levels or screens, it was just one screen... Forever!  And you could never win.  The game just kept getting harder and harder and faster and faster until you died!  Just like LIFE! 

You had to use a little book called a TV Guide to find out what was on! You were screwed when it came to channel surfing!  You had to get off your ass and walk over to the TV to change the channel!!!  NO REMOTES!!!  Oh, no, what's the world coming to?!?!
 

There was no Cartoon Network either! You could only get cartoons on Saturday Morning.  Do you hear what I'm saying? We had to wait 
ALL WEEK for cartoons, you spoiled little rat-finks!

And we didn't have microwaves.  If we wanted to heat something up, we had to use the stove!  Imagine that!    


And our parents told us to stay outside and play... all day long.  Oh, no, no electronics to soothe and comfort.  And if you came back inside... you were doing chores! 
 

And car seats - oh, please!  Mom threw you in the back seat and you hung on.  If you were luckily, you got the "safety arm" across the chest at the last moment if she had to stop suddenly, and if your head hit the dashboard, well that was your fault for calling "shot gun" in the first place!  

See!  That's exactly what I'm talking about! You kids today have got it too easy. You're spoiled rotten!  You guys wouldn't have lasted five minutes back in 1980 or any time before!

Regards,
The Over 30 Crowd
   
(Send this to someone you'd like to make smile)

PS   I’m going to add one more thing here:  When we were growing up, we were told to go out after school and play and not to come home until dinner.  There was no “safety” helmets, “roller blades”, knee pads, elbow pads, or specialty sneakers—we wore Keds because the choice was Keds or the orthopedic shoes we were forced to wear to school.  We played games like kick the can and stick ball and we come home with bruises and cuts and scrapes and occasionally a broken bone.  We played on monkey bars that were erected in concrete—there were no pads to break our falls. We turned on the hose and played in the mud and slid across the polished floor built on concrete with our socks.  We just had fun moving the body around and yes, we occasionally got hurt-but so what?  My kids when faced with an internet outage wanted to know “what can I do?”  I told them to go outside and not to come home until dinner.  They lasted about 10 minutes.

Permalink | Leave a comment  »

]]>
http://files.posterous.com/user_profile_pics/399086/laura-betterly-1.png http://posterous.com/users/3sylfdRDzA0p Laura Betterly Laura Laura Betterly
Tue, 16 Mar 2010 20:43:09 -0700 More Game changers, Facebook Ads and yes, a puppy in a bowl... YADA YADA NEWSLETTER.. http://laurabetterly.posterous.com/more-game-changers-facebook-ads-and-yes-a-pup http://laurabetterly.posterous.com/more-game-changers-facebook-ads-and-yes-a-pup

The game is changing again...so what's new?

printlogo.png       sleepingdog.png 

  FEBRUARY  18, 2010

Marketing Fail of the Week

stupid child.png

Hmmm, not sure about that positioning..

The game continues...

In the last newsletter I went over social search and real time search.  This week--Google just released Google Buzz to Gmail users.  Why is this important?  Well, with the flick of a switch, Google Buzz is bigger than Twitter as it has about 38 million users--Twitter has about 25 million at best.  In less than a week it launched with fanfare but also with privacy fears.  Yesterday, a class action suit was filed again Google.  You can read about it here.

  See a video on Google Buzz below.

buzz.PNG

More changes on the Local Search front!

Do you need a website?  In most cases, a set of local search results from Google Maps, courtesy of Google's Universal Search integration will show up before organic results. Within those results are links to individual businesses' "Place Pages". From here, users can find coupons, reviews, store hours, etc. There is a very good chance users will find this before they find your site anyway.

We'll go over how some of these changes effect you as well as some common sense strategies  to implement so that you don't get left in the dust. Click Here to register   This is one you don't want to miss.

Don't think where you're location can be tracked?

With HTML5 which was just released a web browser can now be GEO aware.  Want to see this in action?  Click Here.   I did this and my location was precisely shown.

Enjoy.  Until next week!

"Laura Betterly
Yada Yada Marketing, Inc.
(727) 442-5888
laura@yadayadamarketing.com

Worth checking out:

·         Sinatra song incites murder 

·         Google changes what it considers a review-This has huge local search implications

·         Google warnd Lattitude users they might sharing their location

·         Short sales letters and why they work.

Don't miss the next Local Search Dominator Webinar-New Features to be Released!

dominator-logo.png

Click Here to Register   Hope to see you there!  Thursday  Feb 25, 4:00 PM EST

Find out about the newest opportunity for small and medium sized local businesses and why you don't want to miss out!   Find out about what changed in the last week that effects YOU!

Featured Client of the Week

3dbagsm.png

Java Planet is a Tampa Bay based Organic Coffee Roaster.  We designed their logo, packaging, website and e-commerce store .

We're really excited about this one as we absolutely love the coffee.  The fact that it is organic is a plus, but I'm just a coffee snob and love a good cup of Java.  I have to say by far this is the best coffee I've ever had.   Check out their new site at Java-Planet.com .

PS   I also arranged to get our newsletter subscribers a 10% discount , so if you want to buy some use code yadanews at checkout.

facebook-large.jpg         

Facebook is getting more traffic than Google.  A viable marketing option?

If Facebook's growth continues the way it has been, perhaps it should be considered Google's greatest threat (when I say threat, I mean competition) - maybe not in general search, but in terms of where advertisers are spending their money.

You can read more about it here.

Got questions on Facebook Advertising?  Shoot us an e-mail and we'll help you out!

Email us or call if we can be of assistance

 

Follow us:  Friend us:

  facebook_32.pnglinkedin_32.pngtwitter_32.pngyoutube_32.pngdigg_32x32.png

Unsubscribe or change subscriber options
 https://yadayada.infusionsoft.com/opt?o=0&i=3&m=0&e=00b0b468

Yada Yada Marketing, Inc. 2058 Weaver Park Drive Clearwater, FL 33765 United States (727) 442-5888

Permalink | Leave a comment  »

]]>
http://files.posterous.com/user_profile_pics/399086/laura-betterly-1.png http://posterous.com/users/3sylfdRDzA0p Laura Betterly Laura Laura Betterly
Fri, 05 Mar 2010 16:39:24 -0800 Cat tech support :-) http://laurabetterly.posterous.com/cat-tech-support http://laurabetterly.posterous.com/cat-tech-support

Outlook

Permalink | Leave a comment  »

]]>
http://files.posterous.com/user_profile_pics/399086/laura-betterly-1.png http://posterous.com/users/3sylfdRDzA0p Laura Betterly Laura Laura Betterly